MdW Fair 2022
MdW Fair, wayfinding, program, and schedule, 2022
project by D. Josh Cook, Oscar Solis, and Layne Thue-Bludworth
MdW, an artist-run Assembly that was dormant for 10 years, returned in 2022 with a renewed mission to convene alternative artist platforms in Chicago. Working with the Public Media Institute team and using the established branding for the fair, we designed wayfinding, maps, and programs to help visitors navigate the multi-story venue, Mana Contemporary Chicago, and see all 70+ projects and events.
We created vinyl wall graphics for 5 floors of Mana, each artist booth, and the Pavilions of the 2nd floor that visitors could easily read and follow. Our printed catalogs, with a program and schedule, matched the playful visual language of the signage. We aimed to be super clear—with so many artists and a shifting space—and listed the participants by booth number and name, along with a detailed map. Programs and schedules were riso printed in an edition of 1,000.
project by D. Josh Cook, Oscar Solis, and Layne Thue-Bludworth
MdW, an artist-run Assembly that was dormant for 10 years, returned in 2022 with a renewed mission to convene alternative artist platforms in Chicago. Working with the Public Media Institute team and using the established branding for the fair, we designed wayfinding, maps, and programs to help visitors navigate the multi-story venue, Mana Contemporary Chicago, and see all 70+ projects and events.
We created vinyl wall graphics for 5 floors of Mana, each artist booth, and the Pavilions of the 2nd floor that visitors could easily read and follow. Our printed catalogs, with a program and schedule, matched the playful visual language of the signage. We aimed to be super clear—with so many artists and a shifting space—and listed the participants by booth number and name, along with a detailed map. Programs and schedules were riso printed in an edition of 1,000.
